Marketing & Communications

Marketing

An arm of the University’s Enrollment Management Division, the Marketing Department supports the Division’s mission to advance USciences through development, implementation, evaluation, and refinement of a comprehensive marketing and recruitment strategy.

Overall, the Department is responsible for promoting a consistent, professional, University brand identity and experience. Through the use of innovative marketing strategies, Marketing also contributes to the attainment of various University priorities, including but not limited to brand awareness, reputation enhancement, and enrollment marketing and management, among all constituencies.

Collaborating with internal constituents, the Department provides a strategic marketing communications guidance that includes market research, strategic planning, customer relationship management, advertising and promotion, digital and print marketing, graphic design, and web development.

Team

Angela Buchanico

Angela Buchanico
Executive Director of Marketing
215-596-8545
a.buchan@usciences.edu

 

Laura CaccioppoliLaura Caccioppoli
Enrollment Marketing Manager
215-596-8597
l.caccioppoli@usciences.edu

 

Amy ChristopherAmy Christopher
Web Manager
215-596-8730
a.christopher@usciences.edu

 

Gina KernanGina Kernan
Web & Graphic Designer
215-895-1166
g.kernan@usciences.edu

 

Peter MadonnaPeter Madonna
Enrollment Marketing Coordinator
215-596-8937
p.madonna@usciences.edu

 

Erin O'BoyleErin O'Boyle
Marketing and Communications Coordinator
215-596-7174
e.oboyle@usciences.edu

 

David SchulmanDavid Schulman
Web Developer
215-895-1157
d.schulman@usciences.edu

 

Communications

The USciences community is #ProvenEverywhere and the communications team is dedicated to sharing the success of students, faculty, alumni, and staff with the University and beyond.

Under the direction of the Vice President for Business Development and Enrollment Management, the communications team is part of the University’s Enrollment Management Division and supports the division’s mission to advance USciences as the central office for University-wide news, publications, press releases, social media, and media relations.

The team supports strategic priorities across media platforms highlighting innovative research, campus news, student success stories, alumni accomplishments, University events, faculty achievement, and more. We manage and provides content for University publications such as The Bulletin, the Insider e-newsletter, and the University website, while also managing the University’s presence on Facebook, Twitter, Instagram, YouTube and other social media platforms.

Team

Jenna PizziJenna Pizzi
Associate Director of Communications
215-596-8864
j.pizzi@usciences.edu

 

Contact:

Angela Buchanico
Executive Director, Marketing

Address:

University of the Sciences
600 South 43rd Street
Philadelphia, PA 19104-4495

Phone:

215-596-8545

Email:

a.buchanico@usciences.edu