University of the Sciences in Philadelphia

Maria Goldblatt has joined University of the Sciences as executive director of marketing and e-marketing, it was announced by Rod Miller, senior vice president for marketing and development.

Goldblatt is charged to focus, grow, and oversee the University's strategic marketing. She will lead the marketing, pr, and web groups, while working to build brand awareness, increase e-marketing abilities, and properly measure the results of the University's efforts in these areas.

“I am delighted to welcome Maria Goldblatt to University of the Sciences and to welcome her return to the Philadelphia area,” Miller said. “Maria’s track record as a former vice president and general manager for The Schwan Food Company and executive at Mercedes-Benz as well as her extensive advertising and marketing experience and skills are expected to take the University’s marketing and e-marketing to new levels of accomplishment.”

Goldblatt comes to University of the Sciences with 20 years of experience in marketing, most recently from The Schwan Food Company in Minnesota, where she was vice president and general manager. At Schwan, she was in charge of Agency 318, an in-house ad agency serving numerous company brands as well as external clients. She had also held other roles at the company since joining it in 2004.

Goldblatt is returning to the East Coast where she was a department manager for Mercedes-Benz in Montvale, N.J., from 1997 to 2004. She originally came east and worked at Ogilvy & Mather Direct in 1993.

University of the Sciences in Philadelphia is a private, coeducational institution dedicated to education, research, and service. Comprising five colleges, including its new Mayes College of Healthcare Business and Policy, USP specializes in educating its 2,800 students for rewarding careers through its undergraduate, graduate, and doctoral degree programs in pharmacy, health and related sciences, and healthcare business and health policy. Founded in 1821 as the nation’s first college of pharmacy, it is where the founders of six of the top pharmaceutical companies in the world launched their futures.