Over the course of 2009, University of the Sciences launched a full-fledged effort into social media. In response to its staggering growth, the move opened up new lines of communication and continues to offer opportunities for real-time connections and discourse among prospective students, current students, staff, faculty, alumni, and friends of the University.
The year began with the creation of an official USciences Twitter account. Following suite of many businesses and universities across the nation, the University is leveraging the service primarily to promote news, events, and happenings on campus, and to keep a pulse on the healthcare and higher-ed industries.
The University also launched two new blogs – the Expert Blog and the Student Blog. The Expert Blog features insights and commentary from University experts, thought leaders, and graduate students on pharmaceutical, science, healthcare, and educational topics. The Student Blog is a platform for student bloggers to share an inside look at the hectic life of a student.
In case you missed out, we’ve captured the sights and sounds of the year’s campus events, alumni outings, lecture series, and more, in the more than 20 videos already posted on the University’s YouTube Channel. You can also browse the photo galleries on the Flickr Photostream, where you’ll find images of everything from Move-In Day, to the Alumni Golf Tournament, to the Health Policy Symposium.
Joining the more than 350 million active users of Facebook, the University now has three official pages on the network – a general University Page, an Undergraduate Admissions Page, and an Alumni Page. Members of the University community are connecting and reconnecting like never before – sharing photos and information, interacting with University faculty and staff, and staying up-to-date on campus news.
Most recently, The Bulletin magazine has gone digital. The new online edition brings you the same in-depth information in a new and dynamic format. Readers get even greater access to photos, video, and events, the ability to interact and post comments on articles, and can share content through social media tools such as Facebook, Twitter, or a personal blog.
As we head into 2010, the University will continue to explore innovative ways to deliver the latest information and foster communication among the entire University of the Sciences family.