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USciences Hosts its 4th Annual Healthy Lifestyles Scholarship Competition
Posted: Tuesday, October 15, 2013
Written By:  Reginald Myers
Contact:  Brian Kirschner
Contact Email:  b.kirschner@usciences.edu
Contact Phone:  215-895-1186

USciences is encouraging high school students to creatively think about how to persuade others to live a healthy lifestyle using social media with its 4th Annual Healthy Lifestyles Scholarship Competition. 

The USciences Health Lifestyles Scholarship Competition is open to sophomore, junior, and senior high school students.  Each team in the competition must choose a hot health related topic such as making better food choices, losing weight, limiting alcohol consumption, or stopping smoking to name  a few and develop a social media campaign designed to change behavior. Each team is required to submit a PowerPoint presentation describing their team’s strategy including targeting approach and their social media campaign materials. 

“We’re always amazed at the creativity and marketing skills that high school teams display when they compete at our annual competition,” said Richard T. Minoff, director of the pharmaceutical and healthcare business undergraduate program. With $10,000 in scholarships and cash awards at stake for 10 teams who place ‘in the money’, the competition not only helps pay for further education, but also hones  competitive spirit and brings out team and school pride.”

The teams will present on Nov. 16 at the Mayes College of Healthcare Business and Policy, where judges will determine  the winners based on each team’s presentation originality,  understanding of its target audience, social media strategy, and production skills.

The top 10 winning teams will receive cash prizes and possible scholarship money to attend USciences’ Mayes College totaling more than $10,000. To learn more about the business competition, visit www.usciences.edu/businesscompetition.
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