Mayes Connections

Continuing Education

Making the Connections: Social Media in Healthcare is a knowledge-based, CPE activity. The overall goal of this program is to educate pharmacist and other healthcare practitioners about the use of social media to improve health. Social media is being used by public health organizations, the pharmaceutical industry and payers to educate and inform patients about health-related topics and medications. The audience will learn how the public health sector, the pharmaceutical industry and the regulatory processes interact to bring needed information to the public using social media tools.

Objectives:

  1. Describe how the public health sector promotes health and medication information to the public via social media
  2. Describe two regulations affecting the use of social media when communicating to the public about medications and health
  3. Describe the challenges the pharmaceutical industry faces when using social media for patient education
  4. Identify which populations use social media most and how healthcare organizations  engage them best

Description: ACPEOfficial Logo with Trademark - Use this one UChungThe Philadelphia College of Pharmacy is accredited by the Accreditation Council for Pharmacy Education as a provider of continuing pharmacy education. 

 

This program (0056-9999-14-008-L01-P) is acceptable for 2 contact hours of continuing education credit in states that recognize ACPE approved providers. In order to receive credit, you must complete the online evaluation and learning assessment with a score of 70% or higher.

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